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AdReach Studios

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How much work is your content costing you?

8 questions, about ninety seconds. You’ll get a score, the four things it’s built from, and a straight answer on which one to fix first.

  • 8 questions
  • About 90 seconds
  • No email required
  • Nothing stored
Consistency1 / 8

How often do you post something new on your socials?

Scored from your own answers — we don’t connect to or read your social accounts. Nothing is stored unless you ask us to review it.

What we measure

Four things decide whether content earns anything back. Each is worth 25 points, because a business that posts daily from a phone and one that shoots beautifully twice a year are failing in different directions.

Consistency

25 pts

How often you publish, and how far ahead it is planned.

Publishing is the part that compounds. An account that goes quiet for three weeks starts again from a standing start every time — the audience stops expecting anything, and the platform stops showing it.

Production

25 pts

Who makes your video, and how recently.

Phone footage is fine for a story and expensive everywhere else. If the product is filmed badly, the price on the tag reads as optimistic — and that is the whole argument in a considered purchase.

Format mix

25 pts

The range of what you publish, and whether a shoot is reused.

One format reaches one kind of person. A shoot that only produces stills leaves most of its value on the floor, when the same day could have produced short video, cutdowns and stills together.

Distribution

25 pts

Where the work goes, and whether paid media sits behind it.

Good content with nothing behind it reaches the people who already follow you. Paid media is what puts it in front of the ones who do not know you yet — which is where new business actually comes from.

The questions

All 8 of them, in order. Nothing here asks for an account, a login, or a spend figure.

  1. Consistency

    How often do you post something new on your socials?

    • Several times a week
    • About once a week
    • A couple of times a month
    • Less than once a month
    • We're not really posting
  2. Consistency

    How far ahead is your content planned?

    • A month or more
    • A week or two
    • A few days
    • Same day, whenever we can
    • There's no plan
  3. Production

    Who actually makes your video?

    • A studio or agency
    • A freelancer we use regularly
    • Someone in-house with real gear
    • Whoever has their phone out
    • We don't produce any
  4. Production

    When was your last proper shoot?

    • Within the last month
    • Two or three months ago
    • Six months to a year ago
    • Over a year ago
    • We've never had one
  5. Format mix

    What are you actually publishing?

    • Photo, short video and long-form
    • Photo and short video
    • Mostly one format
    • Reposts and stock
    • Nothing regular
  6. Format mix

    Does one shoot feed more than one channel?

    • Always — one shoot, many cuts
    • Sometimes
    • Rarely
    • Never
  7. Distribution

    Is there paid media behind your best work?

    • Yes, running consistently
    • On and off
    • We tried it and stopped
    • We've never run any
  8. Distribution

    What platforms does your content get posted on?

    • TikTok
    • Instagram
    • Facebook
    • YouTube
    • Other
FAQ

Common questions, direct answers.

If yours isn't here, ask it on the call — we answer straight.

Yes, and there is no email gate. You get your score on the screen the moment you finish. If you want a human to look at your real accounts afterwards, that is also free — you just have to ask for it.

No. Auditing someone else's account requires their permission, and scraping a public profile breaks the platform's terms. The score comes from your own answers, which is also why it takes ninety seconds instead of asking you to log in anywhere.

Nothing. They live in your browser and in the link at the top of the page, which is how you can share or revisit your result. We only see them if you send them to us.

Above 80 means the engine is already running and the work is in sharpening it. Between 40 and 80 usually means one pillar is dragging the others down. Below 40 is common for businesses whose marketing has always sat on top of the actual job.

We look at your actual accounts and send notes back within two business days — what we would change first and why. No deck, no obligation, and we will tell you if we do not think we can help.